Overview

Built on the idea that beauty should be both nourishing and responsible, Citrine embraces clean ingredients, eco-friendly packaging, and a fresh, earthy aesthetic. The brand combines hand-drawn botanical elements, modern typography, and a vibrant yet soothing color palette to create a mindful self-care ritual. Every detail reflects a balance—between nature and science, simplicity and indulgence, sustainability and beauty.

This project was about crafting more than just a skincare brand it was about creating a feeling. A sense of connection to nature, a commitment to conscious choices, and a design that speaks to both purity and elegance. Citrine is a reminder that sustainability and self-care can go hand in hand, effortlessly.